Communications and Creative Media
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Where Strategy Meets Creativity.
The Communications and Creative Media major at Springfield College integrates communication theory with creative media production to prepare students for careers in fields such as marketing, public relations, social media strategy, and, more broadly, roles relating to communication, creative content, and strategic brand messaging. Students are equipped to produce content across a variety of platforms and modalities, develop fluency with industry standard software packages, and serve as critical consumers and producers of scholarly and professional work. All majors complete a substantive internship experience and produce a capstone, job- market-ready portfolio of work.
What Will You Learn?
Combining communication strategy with creative production, this cutting-edge degree opens career paths in high-demand fields such as public relations, social media strategy, marketing, and content production. The combination of coursework in communications theory and marketing, along with hands-on training in content creation, prepares students to be visionary leaders and reflective practitioners.
What Can You Do?
Communications and Creative Media graduates go on to exciting careers in fields like social media, digital marketing, and public relations. With a unique and comprehensive skillset in technical production, creative innovation, and communication strategy, our graduates are trained not only to keep up with but to thrive in the ever-evolving field of 21st century communications.
