Beyond our logo, color is the most recognizable aspect of our brand identity. The elements of our palette have been selected to reflect our bold, diverse community. Using color appropriately is one of the easiest ways to make sure our materials reflect a cohesive Springfield College brand.
NOTE: When using color builds, always use the values listed here. They have been adjusted for the best reproduction on screen and in print, and will not match Pantone Color Bridge breakdowns.
The secondary palette represents our youthful energy and diversity. These colors work especially well as accents or background color washes.
The sample palettes below show how color combinations can be used successfully. They are all different, but each still maintains the character and emotion of Springfield College. Each combination is made of bands that help guide the color ratios. This is not a precise mathematical system; rather, it’s intended to give an idea of relative use.